Why is customer retention important? We seem to have been having the conversation about customer retention for many years now. You know the drill…retaining existing customers is less expensive than acquiring new ones, and satisfied customers are also more likely to refer others to the business. The message hasn’t changed – it’s just become even
Using AI & Behavioural Science to Retain Customers - Read more
The market for renewable energy is booming, proving to be one of the only industries that is not only surviving but thriving, amidst the pandemic economic slump. Consumers are eager to invest in solar power, thanks to the Solar Investment Tax Credit, which subsidizes 30% of solar expenses for all users. Industry experts expect that installation
Renewable Energy is on the Rise with Economic Shifts - Read more
The retail energy industry faces many complex challenges, including increasing demand, the move from centralized to decentralized energy generation, emerging customer preferences, and more. While all of these obstacles will take considerable time and effort to resolve, there is one turnkey strategy that every company should be taking advantage of immediately – leveraging the right
Hundreds of Competitive Energy Executives Gather in NYC to Discuss “Accelerating the Energy Transition” Sept 14th-15th at the 18th Energy Marketing Conference. The sponsors and exhibitors at Energy Marketing Conferences are companies who have supported the growth and acceleration of the energy transition in the competitive energy industry for many years.” — Jack Doueck NEW
World events, policy changes, and dropping domestic energy production has led to the fastest growth in residential electricity rates since 2008. If this trend is consistent with previous inflationary periods, this may be just the beginning of a prolonged period of rising home electricity costs and living expenses. So what does this mean for retail
As a Retail Energy Provider, Are You Ready for Energy (Hyper) Inflation? - Read more
It is no secret that in 2022, the U.S. retail energy landscape is more crowded than ever. As many markets across the U.S. continue to move toward energy deregulation, an increasing number of residential consumers now have added power and choice when it comes to selecting their energy provider. With nearly 60% of deregulated households
Going the Extra Mile: How to Stand Out in a Highly Competitive Energy Market - Read more
As we move into 2022, Merger and Acquisition Activity in the energy industry is at record levels and is predicted to grow significantly in the coming years, according to a recent study by Ernst and Young. Merger and Acquisition will be one of the major sources of competitive advantage and long-term profitability, and it will
Mergers and Acquisitions Are Risky Business for Technology Investment - Read more
One year ago, Winter Storm Uri caused catastrophic damage to Texas resulting in power loss for more than 4.5 million people and roughly 57 people died from hypothermia.1 The record-setting storm plunged the state into below-freezing temperatures for over a week. It’s estimated the economic toll Texas sustained ranged from $80-$130 billion due to power
Keeping the Lights On Isn’t Only ERCOT’s Responsibility - Read more
Since I founded the company in 2013 with Larry Leikin, I have run the past 16 Energy Marketing Conferences. Attendees always tell me great stories about how they participated in our events and how it helped them grow their businesses. Long-time supporter and attendee, Peter Muzsi from Core Development Group (the Afternoon Break Sponsor at
Key Reasons to Attend Live Energy Marketing Conferences by Jack Doueck - Read more
The energy business is a profitable industry, as there is always a global demand for its goods and services. Meanwhile, time dictates new rules and priorities in this sphere. A professional college essay editor from https://essay-editor.net/, providing editing services online, often gets tasks to edit research papers on this topic. For this post, he has
Energy Marketing Strategies to Attract Customers - Read more
