Welcome to EMC25 Energy Marketing Conference at the Hilton post Oak. Energy Marketing Conferences is thrilled to host EMC25 this spring. April 20-21, 2026. EMC is one of the largest retail energy conferences in North America, and host to some of the most influential energy providers, brokers and suppliers in the energy industry.
EMC25 will be hosted in Houston, Texas.
April 20-21, 2026
We are looking forward to seeing you there.
Please check back to see updated agendas, speaker information and more.
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7:00 am – Registration
7:45am – 8:45am – Networking Breakfast
9:15am – 9:30am – Chairman’s Welcome with Jack Doueck
9:00am – 9:30am – Keynote Speaker
9:35am – 10:20am – Panel #1 – “All the Same – But All Different – Five ISOs. Five Different Worlds” Sponsored by Customized Energy Solutions
10:25 – 10:40 – Morning Networking Break
10:45am – 11:05am – Fastball – 5 companies compete for 4 minutes each to win this exciting competition.
11:10am – 11:55am – Panel #2 – “SB-6 and the Future of ERCOT: Capacity, DERs and the Competitive Uncertainty” Sponsored by VertexOne
12:00pm – 1:30pm – Networking Lunch
1:30pm – 1:40pm – Competitive Supplier of the Year Award
1:45pm – 2:30pm – Panel #3 – Suppliers and Brokers: “Whose Customer Is It?” Sponsored by Atlantic Energy
2:30pm – 3:15pm – Networking Afternoon Break
3:15pm – 4:00pm – Panel #4 – “The Biggest Proven Competitive Advantage in Retail Energy” Sponsored by CG Infinity
4:40pm – 5:30pm – The CEO Round Table: “The Power Shift: Redefining Competitive Energy Markets, Insights, Tools, and Leadership” Sponsored by Capco
5:40pm – 6:40pm – Closing Reception
Focus: Geographical Expansion Strategies
Sponsored by: Kinergy Solutions
This strategic panel examines the current landscape and future opportunities for competitive energy market expansion across the United States and internationally. Panelists will provide a comprehensive analysis of the 50-state market structure, including the 14 fully competitive states where retail energy choice is mature, the 25 monopoly states that remain closed to competition, and the 10 hybrid states (including California and Michigan) that offer partial or limited competitive opportunities. The discussion will explore market entry strategies, regulatory barriers, consumer readiness, and the economic viability of expansion into new territories.
Additionally, the panel will assess international expansion opportunities, examining global markets where competitive energy models are emerging or could be successfully introduced. Attendees will gain actionable insights into market prioritization, risk assessment, and growth strategies for geographic diversification.
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Sponsored by: Customized Energy Solutions
The energy landscape is undergoing a seismic shift. Data centers are driving unprecedented demand growth, EV adoption is accelerating, and distributed generation is reshaping how customers interact with the grid. For competitive retailers, these emerging segments represent massive growth opportunities—but only for those equipped to serve them.
The challenge? These customers don’t fit traditional billing models. Data centers need pricing that reflects real-time market conditions. EV owners want rates that reward off-peak charging. DG customers require seamless management of two-way energy flows. Serving these segments profitably demands billing systems sophisticated enough to handle the complexity of wholesale market dynamics, real-time metering data, and customer-specific rate structures.
In this panel, retail energy leaders from some of the nation’s largest REPs share how they’re positioning to capture these high-growth markets. They’ll discuss the operational realities of moving toward real-time billing, the system capabilities required to manage complexity across wholesale, grid, EDI, and customer-facing functions, and how mastering complex billing becomes the competitive edge that wins against both traditional competitors and regulated utilities.
Key Takeaways:
• Why data centers, EVs, and DG customers represent the next frontier for retailer growth
• What these customers demand from their energy suppliers—and why traditional billing falls short
• How leading retailers are building the operational infrastructure to serve complex load profiles profitably
• The competitive advantage of real-time, usage-based billing in winning high-value customers
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Sponsored by:
Sponsor/Moderator Available
West Virginia, Indiana, and Missouri are all seeing real movement. This session will bring together the people closest to the work: the advocates and market leaders who are tracking the bills, engaging regulators, and building support on the ground.
You will hear what is happening in each state right now, what has changed, what is slowing progress, and what a realistic path forward looks like. We will cover who is driving momentum, where resistance is coming from, and what the next milestones are that would signal a market is truly heading toward enabling choice of power supplier.
If your team is watching new state opportunities, planning expansion, or supporting market education and rollout, you will leave this session with a clearer view of where things stand and what to monitor next. And, if you want your company’s voice to be heard and assist in these efforts, your help would be welcome.
Focus: Practical Applications of Artificial Intelligence in Retail Energy.
Sponsor by: ESG Global
This technology-focused panel explores the transformative potential of artificial intelligence across the retail energy value chain. Industry innovators and technology partners will demonstrate real-world AI applications that are driving operational efficiency and competitive advantage.
Key topics include advanced demand forecasting using machine learning algorithms, Customer Lifetime Value (CLV) modeling for improved acquisition targeting, sophisticated fraud detection systems that adapt to new threats, and DER aggregation optimization through AI-powered grid management.
The panel will also examine the deployment of conversational AI and chatbots for customer experience enhancement, discussing implementation challenges, ROI metrics, and the balance between automation and human touch.
Attendees will learn about practical AI adoption strategies, vendor selection criteria, data requirements, and the organizational changes necessary to leverage AI effectively in their operations.
Focus: Protecting Markets and Consumers from Bad Actors
Sponsored by:
Sponsor/Moderator Available
This critical panel addresses the growing challenge of fraudulent activities in competitive energy markets that threaten industry credibility and consumer trust. Industry leaders, regulatory enforcement officials, and consumer advocates will discuss the evolving landscape of energy fraud, including slamming, cramming, deceptive marketing practices, and identity theft.
The panel will examine current detection methodologies, prevention strategies, and the role of technology in identifying fraudulent patterns before they cause harm. Discussion topics include industry self-policing initiatives, regulatory enforcement actions, collaboration between suppliers and utilities to prevent fraud, and the balance between market access and consumer protection.
Panelists will share case studies of successful fraud prevention programs and discuss emerging threats, including digital fraud schemes and synthetic identity fraud, providing attendees with actionable strategies to protect their businesses and customers.
Focus: Next Generation Perspectives on Industry Evolution
Sponsored by:
Sponsor/Moderator Available
This dynamic panel showcases emerging leaders who represent the next generation of retail energy executives, bringing fresh perspectives on industry transformation and innovation. These rising stars will share their vision for the industry’s future, discussing how changing consumer expectations, technological advancement, and sustainability imperatives are reshaping competitive energy markets.
Topics include attracting and retaining millennial and Gen Z talent, leveraging digital-native approaches to customer engagement, integrating renewable energy and DERs into retail offerings, and building company cultures that foster innovation.
The panel will explore how younger professionals view traditional industry practices and what changes they believe are necessary for long-term market success. This session provides valuable insights for succession planning, organizational development, and understanding the workforce dynamics that will shape the industry’s next decade.
Focus: Comparative Analysis of ISO Operations and Regulations
Sponsored by: Customized Energy Solutions
This comprehensive panel features five senior executives, each representing a major Independent System Operator: PJM, ERCOT, NYISO, ISO-NE, and MISO. Despite operating under similar fundamental principles of competitive wholesale electricity markets, each ISO presents unique challenges and opportunities for retail energy providers.
The discussion will dive deep into the operational differences that impact retail suppliers, including marketing regulations, billing mechanisms, wholesale supply structures (capacity vs. energy-only markets), and settlement procedures. Panelists will explore innovative product offerings enabled or constrained by each ISO’s rules, Time-of-Use product implementation, demand response opportunities, and emerging grid services.
The session will also address how regulatory differences affect customer acquisition costs, margin management, and risk profiles across these markets, providing attendees with practical insights for multi-ISO operations and strategy development.
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Focus: Navigating Texas Market Evolution
Sponsored by:
Sponsor/Moderator Available
This Texas-focused panel examines the implications of Senate Bill 6 and other regulatory changes on the ERCOT market’s future structure and competitive dynamics. Expert panelists will analyze proposals for capacity market mechanisms or alternatives to address reliability concerns while maintaining competitive markets.
The discussion will explore the rapid growth of Distributed Energy Resources (DERs) in Texas, including rooftop solar, battery storage, and virtual power plants, and their integration into wholesale and retail market operations. Panelists will address the uncertainty facing competitive retailers, including potential changes to wholesale market design, cost allocation methodologies, and the role of competitive suppliers in grid reliability.
The session will provide strategic insights for navigating regulatory uncertainty, positioning for potential market restructuring, and capitalizing on DER opportunities while managing associated risks in the nation’s largest competitive electricity market.
Focus: Redefining Partnership Dynamics for Market Success
Sponsored by: Atlantic Energy
his collaborative panel brings together suppliers and brokers to address the ongoing tensions and opportunities in their critical business relationships. The discussion will tackle the fundamental question of customer ownership and explore models for more effective partnership structures that benefit all parties, including end consumers.
Topics include commission structures and transparency, customer retention responsibilities and economics, data sharing and privacy considerations, and conflict resolution mechanisms.
Panelists will discuss best practices for channel partner management, the role of technology in facilitating supplier-broker collaboration, and emerging partnership models that align incentives for long-term success.
The session will feature case studies of successful partnerships and provide frameworks for negotiating agreements that protect interests while fostering market growth and customer satisfaction.
Sponsored by: CG Infinity
In an increasingly crowded and margin-compressed retail energy marketplace, lasting competitive advantage no longer comes from commodity pricing alone. The most successful retail energy companies have discovered a far more powerful differentiator: technology.
This panel brings together senior executives and technology thought leaders from some of the largest and most innovative retail energy companies in the United States to explore how technology has become the single most proven driver of scale, efficiency, and profitability in the industry today.
Panelists will share real-world insights into how advanced platforms, data analytics, automation, and customer-centric digital tools are reshaping every layer of a retail energy business — from acquisition and pricing strategy to customer retention, compliance, billing, and risk management.
Rather than theoretical discussions, this session will focus on what has worked, highlighting practical examples of technology investments that have delivered measurable competitive advantages.
Key topics will include how leading retailers leverage technology to lower operating costs, improve customer experience, enhance speed-to-market, and respond more effectively to regulatory complexity and market volatility. The panel will also examine how technology enables smarter decision-making through better data visibility, forecasting, and real-time performance metrics — and why firms that fail to modernize increasingly find themselves at a structural disadvantage.
Whether you are a growing retailer looking to scale, a mature organization seeking operational efficiency, or an executive evaluating where to allocate capital for maximum impact, this panel will provide clear takeaways on how technology can move from being a support function to becoming your company’s most durable competitive moat.
This is a must-attend session for leaders who understand that in retail energy, technology is no longer optional — it is strategic.
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Focus: Executive Perspectives on Industry Transformation
Sponsored by: CAPCO
This exclusive CEO Round Table brings together chief executives from leading retail energy companies for a high-level strategic discussion on the forces reshaping competitive energy markets.
Topics include the acceleration of energy transition and its impact on business models, consolidation trends and M&A opportunities, the role of competitive markets in achieving decarbonization goals, and technology investments that will define market leaders.
CEOs will share insights on navigating regulatory and political headwinds, building resilient organizations capable of adapting to rapid change, and the leadership qualities necessary for success in an evolving industry.
The discussion will address strategic positioning for the next decade, including capital allocation priorities, talent development strategies, and the balance between traditional energy supply and emerging energy services. This candid executive dialogue will provide attendees with strategic insights and inspiration for leading their organizations through industry transformation.
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In the ever-evolving landscape of the energy sector, risk mitigation stands as the keystone for sustainable growth and stability. The “Navigating the Currents” panel brings together leading experts in energy procurement, hedging and trading to delve into surviving market volatility. This session will explore the latest methodologies in identifying, assessing, and managing the multifaceted risks inherent in the trading of natural gas and power.
Panelists will discuss advanced analytical tools and risk assessment models that forecast market movements and help shield their operations from potential disruptions and losses. Discussions will extend to risk management strategies and tactics, from the utilization of derivatives and hedging to innovative insurance products to maximize market opportunities and provide a blueprint for attendees to understand how leading firms navigate inevitable market uncertainties.
As the energy market continues to integrate renewable sources and digital technologies, the panel will also provide a forward-looking perspective on the impact of these shifts on risk profiles and trading strategies. Attendees will leave with a comprehensive understanding of how to turn risk management into a competitive advantage.
Join us for an illuminating discussion that promises to empower energy professionals with the knowledge and tools to master the art of risk mitigation.