On Thursday, December 7th, David Smart of the BioStar Renewables “RENEWables” podcast interviewed Jack Doueck of Advanced Energy Capital, and the founder of the Energy Marketing Conference for his podcast. The following are some of the notes from that meeting. David: I know you’re a serial entrepreneur. Can you give us some background on your companies? Jack: I started Advanced Energy Capital decades
This article delves into the data-centric brilliance exemplified by Billy Beane’s tactics with the Oakland A’s, as chronicled in “Moneyball” by Michael Lewis. How can we learn and apply Baseball and Sales Parallels in business? BASEBALL GM Office: Baseball Scout: “Well, there’s some work to be done, I’ll admit that. And he’s got an ugly
Acquiring Customers Through Safe and Scalable Digital Advertising In today’s rapidly evolving energy landscape, suppliers are facing unprecedented challenges at energy conferences, as well as opportunities. Traditional customer acquisition methods such as door-to-door (D2D), Outbound Telemarketing (OBTM), and affiliate marketing are on the decline. New safe and scalable approaches to acquiring high-quality customers are needed
Compliance deadlines for new rules from the New York Public Service Commission (PSC), which would have subjected retail energy brokers and consultants to an annual registration requirement, including the posting of financial security, as well as new marketing rules and regulations, including the disclosure of compensation, have been extended by the PSC, as the Commission
As Retail Energy insiders, we are always thinking about the next big thing for the market, be that new products and services or new markets to pursue. While many Retail Suppliers are investing time and dollars into influencing market openings in the South and West, many states in the Northeast are moving closer and closer
Retail Competition Revolving Door – Are we moving towards “De-Reg” or “Re-reg”? - Read more
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The energy sector is rapidly changing. Several realities are shaping the future of energy, including emerging policies on energy imports and exports, increasing decarbonization efforts, and threats of greenflation—the rise in energy prices and raw materials because of the transition to greener processes. These could positively and negatively impact energy companies and institutions, so leaders must
This essay is based on the article entitled, “How to Give Great Gifts: What Science Teaches Us” by Jeff Galak and Julian Givi in the Wall Street Journal on 5/27/23. All businesses have one thing in common: they run on relationships and those relationships need work. They usually don’t develop into trusting, symbiotic ones without effort. One way
How to Build Customer Relationships by Gift-Giving - Read more
Introduction In our ever-evolving quest for environmental sustainability, energy companies have embarked on a remarkable journey. They’re striving not only to meet energy demands but to do so while being mindful of their impact on our planet. Two terms you’ve likely come across in this noble pursuit are “carbon neutrality” and “net zero.” But what
The Road to Carbon Neutrality: Balancing Emissions for a Greener Tomorrow - Read more
In this era of escalating extreme weather events, the significance of accurate energy forecasting that considers changing climate patterns cannot be overstated. Profoundly aware of this need, POWWR shares their August REP Load report, showcasing the exceptional accuracy of their suite of Risk technology. The aggregated data of a subset of large ERCOT providers (graph
The Power of Accurate Energy Forecasting and Mitigating Risks in the Energy Sector - Read more
October 4, 2023 – New York, NY – Today, Energy Marketing Conferences, LLC unveiled the nominees vying for the “Leadership and Integrity Award” at the upcoming twentieth bi-annual Energy Marketing Conference. The grand event is scheduled for October 17-18, 2023 at the Marriott Marquis Hotel located in Times Square, New York City. Under the compelling
