“Cybergeddon” is Threatening our Energy Industry. How Do We Stop It?
by David C. Darnell Are they right — the well-known experts and authorities who think we are h...
16 March, 2020 0 Likes
Articles
MAKE YOUR OWN LUCK
By Ian Palao How has your hedging plan been working out for you so far this winter? Let’s face it,.....
16 March, 2020 0 Likes
Thriving in 2020: Retail energy providers in the brand new decade
by: Nitin Gupta What are the key trends that will be shaping the industry in 2020? Let us have a......
16 March, 2020 0 Likes
Three Powerful Examples of Energy Marketing
by: Marie Barnes The global energy sector today is right in the middle of a great transformation pro...
16 March, 2020 0 Likes
Believing in Tomorrow
By Jack Doueck and John Bastian The theme for the Energy Marketing Conference taking place in Housto...
12 February, 2020 0 Likes
Smart retailers create powerful CRM platforms to differentiate themselves, capture customers and reduce churn.
By Rebecca Guise The secret is speed. As retail energy markets become more and more competitive, the...
12 February, 2020 0 Likes
Top 4 Marketing Strategies to Promote Your Renewable Energy Business
By Kristin Savage Renewable energy. Going energy-green. These are two buzz terms that appeal to a ho...
12 February, 2020 0 Likes
Empowering Your Customer Through New Experiences: Shattering Old Value Propositions
By Alissa Abramson-Densky Energy companies are recognizing the strategic benefits of defining and co...
14 January, 2020 0 Likes
Solving the Challenge of Churn
By David Swanson “People will forget what you said. People will forget what you did. But people will...
14 January, 2020 0 Likes
An Update from our Economist: A Look at a Changing Market in 2020
By Ed Fortunato As the calendar changes years, markets generally change views. A bull market one yea...
14 January, 2020 0 Likes
How can Retailers cope with rapid changes in technology?
By David Watson There was a great session at the Amazon Web Services (AWS) re:Invent 2019 conference...
12 December, 2019 0 Likes
Fraud Prevention & Consumer Data Privacy – Have you been sitting on the fence?
By Holly Paulus We are now in an era where consumer awareness about the use and misuse of their pers...
12 December, 2019 1 Like
Top Mistakes That You Need to Avoid in Content Marketing Strategy for Energy Industry
By Nicole D. Garrison When it comes to online visibility, lead generation and networking, the energy...
12 December, 2019 0 Likes
Energy Customer Engagement: 8 Lessons Learned in 2019
What’s Working? What’s Not? What’s Next? By Dan Seaman As we race through November, crash into the...
19 November, 2019 0 Likes
Deregulated Energy Markets: Gateway to the Future
By Parameswaran Kumar Deregulated electricity and natural gas markets in the US are under threat – m...
19 November, 2019 0 Likes
Build loyalty and generate revenue with the right kind of customer rewards program
By Jim Techtmann There is no silver bullet for running a successful business, but there are a few co...
19 November, 2019 0 Likes
Three Policy Trends That are Good News for Energy Marketers
By Frank Caliva It’s no secret that retail energy suppliers are facing challenges across many market...
14 October, 2019 2 Likes
Technology and the Future of the Retail Energy Industry
By: Monica Bellino I am sure we can all agree that innovation often goes hand in hand with technolog...
14 October, 2019 1 Like
Social Media Best Practices for the Competitive Energy Industry
By Lisa Kuehl Utilities and retail energy companies are using social media more than ever to connect...
14 October, 2019 3 Likes
Leveraging AI to Find the Most Critical Data in Your Energy Contracts and Power Purchase Agreements
by Brittany Bluestein Energy procurement and delivery operations depend on numerous contracts with p...
16 September, 2019 0 Likes
More Dollars per Dollar!
Introduction TEG Analytics has already talked so much about CLV (Customer Lifetime Value), at EMC 11...
16 September, 2019 0 Likes
Standing out from the herd: lessons from UK energy retailers
By Kelly James If you come to EMC conferences, then you have seen great examples of retailers respon...
16 September, 2019 0 Likes
Thriving Under Pressure
By Jack Doueck “What do they want from us?” says the COO of one of the largest privately-owned Retai...
13 August, 2019 0 Likes
Four Best Practices for Effective & Compliant Outbound Telemarketing Programs
By Holly Paulus Telemarketing is still one of the most effective ways to reach a market quickly and ...
13 August, 2019 1 Like
The Go-Green Initiative and Its Impact on the Retail Energy Industry
By Ian Palao We have no clue what color ‘the new black’ in the fashion industry is, but green is......
13 August, 2019 0 Likes
HOW TO CONTAIN THE EPIDEMIC OF CHURN IN RETAIL ENERGY
By Jack Doueck No matter what business you are in, your cost to acquire, or “CTA,” is one of your......
15 July, 2019 0 Likes
De-Risking IT System Migrations Allows You to Expand Your Business Further
By Ruediger Neubauer Are you looking to expand your business domestically, or even internationally, ...
15 July, 2019 0 Likes
Deep Dive on Data: How REPs are Using Data to 4x Their Sales
By Kendall Tucker Retail energy providers (REPs) are all looking for ways to acquire more customers,...
15 June, 2019 0 Likes
Trending Across Retail Choice States
By Natara Feller Retail energy suppliers in many of the country’s de-regulated markets are preparing...
15 June, 2019 0 Likes
Customer Digital Engagement
By, Craig Palmer Technology, it’s pervasiveness and the savviness of end users, old and young alike,...
15 June, 2019 1 Like
