Empowering Energy Consumers via Blockchain Technology
By Chris Peoples Energy organizations embracing a decentralized future today, are ensuring their com...
13 November, 2018 0 Likes
Articles
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Optimize to Thrive
By: Mark Coyle It is now approaching thirty years since deregulation by global governments started t...
13 November, 2018 0 Likes -
Extracting Customer Value from Your Energy Forecast
By Bob Champagne As customers try harder and harder to squeeze more and more from the energy dollar,...
13 November, 2018 0 Likes -
How to Acquire, Retain and Win Back Customers in a Deregulated Energy Industry Landscape
By Theresa McEndree Utility providers face stiff competition in deregulated markets. Recruiting new ...
11 October, 2018 0 Likes -
How Much is Your Billing System Really Costing You?
By Robert Holdsworth Our business is referred to as the competitive retail energy industry. The ke...
11 October, 2018 0 Likes -
Turning current events into opportunities through responsive marketing
by Kevin Lund, Chief Brand Officer, DCM “If CUPW members voted in favor of job action, they could le...
11 October, 2018 0 Likes -
Control, Transparency and Choice
By Jack Doueck Last week I biked along the ocean of the Jersey shore. It was a long ride and......
17 September, 2018 0 Likes -
ERCOT Summer 2018 Was a Game of Zones: Did you win or lose?… Do you even know?
by: Ian Palao In the Spring of 2018, Ian Palao wrote an article summarizing steps to be taken for he...
17 September, 2018 1 Like -
Why Data Predictive Analytics is Key to Supplier Success
by Amy Gasca Market experience and Econometric modeling is the perfect match. Energy retailers are n...
17 September, 2018 1 Like -
EMC’s First VIRTUAL PANEL ON CUSTOMER ENGAGEMENT
By Jack Doueck On Wednesday July 11th 2018, EMCs hosted its first semi-annual Virtual Panel entitled...
06 August, 2018 1 Like -
Surprise and Delight – Moments of Magic!
By Jim Techtmann Consumers are thrill-seekers. As much as people find routines comforting, many indi...
06 August, 2018 3 Likes -
Could Energy Retailers be Doing a Better Job Engaging Their Customers? Probably. Does it Matter? Definitely!
By Dan Seaman Before the National Energy Policy Act, and the energy market deregulation orders that ...
06 August, 2018 0 Likes -
Is your brand steering your company in the right direction? (Take this simple assessment quiz to find out)
By Jerry Shrair Imagine for a moment that you are the captain of a battleship or a luxury cruise lin...
12 July, 2018 0 Likes -
Recent Court Rulings Provide Some Relief on Telemarketing Restrictions
FCC to Revisit TCPA Rules By Michael A. Gruin, Esq Telemarketing remains a significant sales channe...
12 July, 2018 1 Like -
Renewable Natural Gas and Offset Products: New Solutions for Green Consumers
Households and businesses across the country have been switching to renewable electricity at a recor...
12 July, 2018 0 Likes -
Retail Power’s Sidekick — Retail Gas
By Gabe Phillips Remember the SAT analogies? Batman is to Retail Power as Robin is to _____ ...
13 June, 2018 1 Like -
It’s Time to Start Adding Value
By Ty Benefiel The retail energy industry has a value problem. Most retail energy providers don’t a...
13 June, 2018 0 Likes -
Story Telling and Branding: Like Peanut Butter and Jelly
By Diane Trout-Cummin, When we think about “story time”, many of us think of an afternoon where litt...
13 June, 2018 0 Likes -
7 Ways Digital Rewards are Implemented in the Energy Space
By Scotty Greenburg Employing digital rewards, incentives, and payouts to help with customer engagem...
13 June, 2018 7 Likes -
Supplier Consolidated Billing: Get Ahead of the Curve
By Thomas R Dougherty Discussions are underway which could present a strategic opportunity for your ...
14 May, 2018 1 Like -
Living and breathing the customer experience so it is part of your DNA
By Christina Shackleton Customer Experience can mean many things to many people, but the common them...
14 May, 2018 2 Likes -
Competitive Leadership Across the Five Waves of Digital Energy
By Mark Coyle Technology is changing the way in which we purchase and engage in our goods and servic...
14 May, 2018 2 Likes -
Wisdom from the Attendees of the Energy Marketing Conference
By Jack Doueck The 9th Semi-annual Energy Marketing Conference took place in Houston Texas on March ...
02 April, 2018 1 Like -
How much is your billing system really costing you?
By Robert Holdsworth To call the retail energy industry – competitive – is to understate...
02 April, 2018 0 Likes -
Optimizing Workflow and Improving Energy Analysis by Avoiding Timely Mistakes on Excel Spreadsheets
By Andrew Porto Excel is an essential tool for many industries, making it easy to rely on the progra...
02 April, 2018 0 Likes -
Structured Supply Arrangements; Fixed Fee or No Fixed Fee, That is the Question.
By Gianna Schiavone Entering into a structured credit and supply arrangement or a preferred supply a...
07 March, 2018 0 Likes -
7 Tips for Attracting and Retaining Millennial Customers:
How Retail Energy Suppliers Can Appeal to Generation Y by John Bastian Millennials are coming of age...
07 March, 2018 0 Likes -
Winning Micro-Moments: The Future of Customer Engagement
By Brie Tascione As energy providers look to innovate, more and more are starting with customer expe...
07 March, 2018 2 Likes -
How to Create Buyer Personas to Improve Your Content Marketing Strategies
By Lisa Kuehl Content marketing is defined as “a strategic marketing approach focused on creating an...
07 March, 2018 0 Likes -
Three Strategies for Reaching Millennials in Marketing
By Craig Blake Millennials are a tough nut to crack, but with the right tactics, are one of the most...
15 February, 2018 1 Like
